Toyota’s Customer Revolution: How Dealerships in Japan Are Slashing Wait Times and Raising Smiles
SHERIDAN, WYOMING – August 4, 2025 – For many travelers landing in sunny Okinawa, the excitement of vacation used to meet a frustrating reality: long queues at the car rental desk. But those grueling two-hour-plus waits at Toyota Rent a Car’s Naha Airport Shop are now history, thanks to a behind-the-scenes revolution rooted in something very Toyota — the famed Toyota Production System (TPS).
From Factory Floors to Front Counters