SHERIDAN, WYOMING – November 05, 2024 – Perfect Hydration Alkaline Water, a leading brand in the functional beverage industry, has unveiled a fresh new look for its eco-friendly packaging. This redesign signifies a significant milestone in the brand’s journey, aligning its aesthetic with its core values of sustainability and performance.
The updated packaging features a modernized logo and font, giving the brand a more contemporary and dynamic appeal. A standout addition is the introduction of a resealable aluminum bottle, further emphasizing Perfect Hydration’s dedication to reducing plastic waste.
“As we celebrate an incredible year of growth and expansion, we’re thrilled to unveil our new packaging,” said Jared Smith, EVP, Commercial and Business Development for Perfect Hydration. “This redesign encapsulates our commitment to providing consumers with not only a great-tasting product but also a sustainable one. Whether you’re a seasoned athlete or simply seeking a healthier hydration option, Perfect Hydration is the perfect choice.”
Perfect Hydration has consistently pushed the boundaries of sustainable packaging. The brand was the first to offer a full portfolio of recycled plastic bottles, and now, with the addition of the aluminum bottle, it reinforces its position as a leader in eco-conscious beverage solutions.
The alkaline water, boasting a pH level of 9.5+ and infused with essential electrolytes, has garnered significant attention for its hydrating properties. The brand’s rapid growth is evident in its recent expansion into major retail chains like Walmart, CVS, Kroger, and Food Lion. Additionally, Perfect Hydration’s one-gallon bottle has experienced a remarkable 193% sales increase since June 2023.
“Our mission is to empower consumers to hydrate optimally and live an active lifestyle without compromising the planet,” Smith added. “We’re proud to be at the forefront of a movement that prioritizes sustainability and performance. Our new packaging reflects this commitment and reinforces our position as the go-to choice for health-conscious individuals.”