SHERIDAN, WYOMING – August 4, 2025 – Suzuki Motor Corporation is riding high on a wave of success, reporting the strongest financial year in its history while laying the groundwork for a bold electric future in Europe. From record-breaking sales to the much-anticipated launch of the all-electric VITARA, the brand’s momentum is more than just numbers—it’s a signal of where modern mobility is heading.
In a world of economic uncertainty, Suzuki’s confidence and upward trajectory come as a refreshing shift. Whether you're a longtime fan of the brand or just curious about affordable, practical cars and bikes, there's a lot to unpack—and even more to look forward to.
Record-Breaking Year Across the Board
Suzuki’s 2024 fiscal year (ending March 31, 2025) saw massive achievements across every major metric:
- 3.24 million passenger vehicles sold globally (+2.3%)
- 2.06 million motorcycles delivered (+7.9%)
- 5.83 trillion yen (€35.52 billion*) in revenue — an all-time high
- 642.9 billion yen (€3.92 billion*) in operating profit (+30.2%)
- 11% operating margin
The company also celebrated a record-breaking pre-tax profit of 730.2 billion yen (€4.45 billion*) and net income of 416.1 billion yen (€2.54 billion*). That’s five years of consistent growth and, for shareholders, a 34.4% boost in dividends—an impressive vote of confidence.
Why This Matters for Everyday Drivers
This isn't just a good year for Suzuki—it’s a promise of stronger reliability, innovation, and value for consumers. Steady profits mean more investment in:
- Better fuel efficiency and safety tech
- Stronger support for global markets, especially in Europe
- Expansion of both combustion and electric vehicle options
If you drive a Suzuki—or are thinking about it—these numbers reflect a company that’s not just surviving, but thriving and reinvesting in its customers.
Looking Ahead: More Growth, More Caution
While Suzuki projects continued sales growth in fiscal 2025—3.32 million vehicles and 2.08 million motorcycles—there’s also recognition of upcoming challenges. The company expects revenue to rise by 4.7% to 6.1 trillion yen (€38.13 billion**) but is preparing for increased global headwinds.
Profit margins are likely to narrow due to higher investments in future mobility. Even so, Suzuki remains firmly focused on innovation, particularly in markets like Europe where the pressure for greener, smarter transportation is strongest.
Europe Leads the Way in Electric Strategy
Europe is no longer just a market for Suzuki—it’s a proving ground. As regulations tighten and consumers demand cleaner tech, Suzuki is stepping up.
This fall, the e VITARA will become Suzuki’s first fully electric model in Europe—a major milestone for the company and a fresh option for drivers who want to go electric without sacrificing practicality or affordability.
Looking further ahead, Suzuki plans to roll out four BEV models across Europe by early 2031.
What This Means for You
Whether you're considering your first EV or just curious about Suzuki’s direction, this shift reflects how the brand is evolving. The e VITARA aims to be an electric vehicle that doesn’t overwhelm, but invites—something that feels familiar, with new energy.
And with Suzuki’s robust financials, it’s not just a flash in the pan. This is a long-term play for a smarter, more accessible kind of mobility.
Learn more about Suzuki’s financial results and future strategy at: globalsuzuki