SHERIDAN, WYOMING – May 3, 2025 – Backyard barbecues just got a crave-worthy upgrade, thanks to an unexpected yet mouthwatering collaboration between two American icons: Pringles® and Miller Lite. Just in time for cookout season, the duo has unveiled a limited-edition line of beer-infused crisps that deliver the smoky, savory essence of summer—no grill required.
Beer Meets BBQ in the Ultimate Summer Snack
From cold drinks to sizzling meat on the grill, summer is about simple pleasures—and this flavor fusion captures them all in one delicious crunch. Pringles has teamed up with the brewing pros at Miller Lite to create two unique crisps inspired by classic barbecue staples and infused with the unmistakable flavor of Miller Lite’s Original Light Beer.
The limited-edition collection features:
- Pringles® x Miller Lite Beer Can Chicken: A savory blend of roasted chicken with hints of garlic and onion, complemented by the subtle hoppy aroma of Miller Lite.
- Pringles® x Miller Lite Grilled Beer Brat: Packed with smokey bratwurst flavor and notes of black pepper, caramelized onion, and spice, with a beer-scented finish.
"At Pringles, we're dedicated to bringing new, unexpected flavors that both surprise and satisfy our fans' cravings to the market, no matter the occasion," said Mauricio Jenkins, US Head of Marketing for Pringles. "These crisps marry the best flavors of summer into one delicious bite that we can't wait for fans to experience."
A Match Made for Backyard Bliss
This collaboration is more than just a clever pairing—it taps into real-life flavor rituals. Many fans already use beer as a marinade or flavor base during grilling, and now those same notes are perfectly packed into a crispy, ready-to-eat snack.
"Whether or not you're a grill-master, who doesn't enjoy a beer and crisps as a summer snack?" said Ann Legan, VP of Marketing, Miller Family of Brands. "Bringing those same flavors into an ultimate savory snack with Pringles felt like a seamless fit for fans to snack on at their backyard barbecues this summer."
Whether you’re hosting the block party or lounging poolside, these crisps are built to elevate your snack table and spark conversation. It's the kind of flavor combo that turns heads—and keeps hands dipping back into the can.
Where to Find the New Pringles x Miller Lite Flavors
Starting this May, both limited-edition flavors will be available nationwide at major retailers while supplies last. You can check availability near you by visiting Pringles.com. And if you're eager to be first to the flavor party, follow @Pringles on your favorite social media platforms for updates, promotions, and behind-the-scenes looks at this sizzling summer collab.
Savor the Flavor of Summer—One Crunch at a Time
If you're looking for a bold new way to enjoy the tastes of summer, the Pringles x Miller Lite collaboration delivers in every bite. It’s snack innovation at its finest—no apron, tongs, or bottle opener required. So whether you're packing for a picnic or planning your next backyard bash, don’t forget the crisps that bring the BBQ flavor straight to your fingertips.
Learn more at www.pringles.com.