Mobility

SHERIDAN, WYOMING – November 25, 2025 – BMW is marking 50 years of the iconic 3 Series with the 2026 BMW M340i xDrive 50 Jahre Edition, a richly equipped limited edition that blends motorsport heritage, luxury details, and everyday usability for driving enthusiasts in the United States.

A Birthday Present for BMW’s Legendary Sports Sedan
When the first 3 Series debuted in 1975 in Munich’s Olympic Stadium, it quickly became the benchmark for the modern sports sedan. Five decades later, the 50 Jahre Edition pays tribute to that legacy with a tightly curated version of the M340i xDrive. Offered in a single, fully loaded configuration with no additional options, it focuses on what enthusiasts value most: distinctive design, serious performance, and a sense of occasion every time you walk up to the car.

SHERIDAN, WYOMING – November 25, 2025 – BMW is marking 50 years of American creativity with a special celebration in Santa Monica and Los Angeles, spotlighting how its U.S. design studio and motorsport heritage continue to shape the cars enthusiasts love to drive today.

From Malibu Beginnings to a California Design Powerhouse
In Santa Monica, BMW’s Designworks studio opened its doors for an exclusive media program led by Head of BMW Group Design, Adrian van Hooydonk. The studio, originally founded in Malibu in 1972, has grown into a key creative force within the BMW Group. For design-conscious drivers, that means many of the details they enjoy every day—proportions, materials, interfaces—are born in the same sunny, culture-rich environment that inspires film, fashion, and tech.

SHERIDAN, WYOMING – November 13, 2025 – When top athletes choose their everyday car, they look for something that matches the way they play: confident, dynamic, and ready for anything. This year, the women of FC Bayern Munich overwhelmingly selected the Audi Q3 as their vehicle of choice — and the handover event at Lake Tegernsee showed just how naturally the compact premium SUV fits their spirit.

A partnership built on shared values
During an exclusive driving event at the lake, players such as Giulia Gwinn, Klara Bühl, and Lea Schüller had the chance to explore their new Audi models up close — including the Q3, A3, and A1 allstreet. According to Yves Becker-Fahr, Head of Sales Germany, this collaboration reflects more than sponsorship:

SHERIDAN, WYOMING – November 13, 2025 – Audi is stepping boldly into its next era with the breathtaking Audi Concept C, an all-electric roadster that blends purity, power, and emotional design into one unforgettable statement. First unveiled in Milan and later at the IAA in Munich, this street-legal concept gives drivers a tangible preview of Audi’s future — a future shaped by clarity, intelligence, and the kind of beauty that moves you before the wheels even turn.

A design language built on emotion
The Concept C isn’t just a car; it’s Audi’s new design philosophy made real. Built on four principles — clarity, emotional appeal, technical excellence, and intelligent design — the roadster radiates a level of confidence you can feel from every line and curve. Its proportions and surfaces carve out a new identity for the brand, one that hints at future production models while still feeling entirely fresh.

SHERIDAN, WYOMING – November 13, 2025 – Ram is stepping into a new era — and a new segment — with the launch of the all-new Ram Rampage, a compact pickup designed specifically for European lifestyles. While the Ram 1500 has long been the brand’s icon for power, towing muscle, and luxury, the Rampage brings something fresh: a smaller footprint, premium design, and everyday usability without giving up the rugged personality Ram fans love.

SHERIDAN, WYOMING – November 13, 2025 – The unmistakable sound of American power is returning to European roads. Ram, through its official European importer KW Auto, has announced the comeback of the legendary 5.7-liter HEMI® V8 engine for the Ram 1500 lineup — answering loyal fans who demanded the return of the brand’s most iconic motor.

A bold move driven by passion and demand
After the 2025 shift to six-cylinder engines, Ram listened carefully to its community. The result: the mighty V8 is back, combining unmistakable muscle with modern hybrid efficiency. As Ram CEO Tim Kuniskis admits candidly,

“Ram made a mistake when we took the HEMI out of the lineup — and we’re owning that by correcting it. We’re not just bringing back a legendary V8; we’re giving customers more choice and more emotion.”

SHERIDAN, WYOMING – November 12, 2025 – SHERIDAN, WYOMING - November 12, 2025 - Owning an electric vehicle is about to get a whole lot easier - and smarter. In a move that feels tailor-made for modern drivers, Peugeot is now including its most practical digital tools as free lifelong companions for every new electric model. From real-time route planning to remote control of charging and climate comfort, the brand's new connected services promise to turn daily driving into a more relaxed, tech-savvy experience.

SHERIDAN, WYOMING – November 10, 2025 – SHERIDAN, WYOMING - November 10, 2025 - MINI USA is making it easier than ever to join the fun side of premium driving. With the launch of the 2026 MINI Oxford Edition Countryman S ALL4, the brand introduces a new, value-driven model that blends everyday practicality with signature MINI style and spirit - all at a refreshingly accessible price.

A MINI that maximizes fun and minimizes compromise
The Oxford Edition Countryman S ALL4 continues MINI's mission of offering premium design and driving excitement without inflating the budget. Priced at $34,900 (plus destination and handling), this model packs the essentials that make MINI such a joy to own - energetic performance, clever features, and a confident stance - while delivering strong value across the board.

SHERIDAN, WYOMING – November 10, 2025 – SHERIDAN, WYOMING - November 10, 2025 - BMW is charging into 2026 with smarter power, longer range, and more excitement behind the wheel. The latest update to the BMW i4 lineup brings not just incremental improvements, but a meaningful evolution of efficiency and performance - led by the newly named BMW i4 M60, a model that embodies the next level of electric driving confidence and M performance DNA.

SHERIDAN, WYOMING – November 10, 2025 – SHERIDAN, WYOMING - November 10, 2025 - Two icons of British creativity are once again joining forces. MINI and Sir Paul Smith, both renowned for their style and innovation, have unveiled the new MINI Paul Smith Edition - a playful, design-driven take on the classic MINI spirit. Premiering at the Japan Mobility Show in Tokyo, this edition captures everything we love about British design: timeless, bold, and a little cheeky.