SHERIDAN, WYOMING – June 17, 2025 – Volvo Cars is redefining vehicle safety with the introduction of a world-first multi-adaptive safety belt, set to debut in the all-electric Volvo EX60 in 2026. This breakthrough innovation tailors crash protection to individual passengers using real-time data, promising a safer future for every type of body and driving situation.
SHERIDAN, WYOMING – June 17, 2025 – Londoners may soon hail a ride without a driver at the wheel, thanks to a new partnership between Wayve and Uber that brings Level 4 (L4) autonomous vehicle trials to the UK’s bustling capital. This collaboration marks the largest announced AV trial market for Uber and signals a major leap toward everyday autonomous mobility.
SHERIDAN, WYOMING – June 17, 2025 – Lancia is roaring back into the spotlight with a legendary symbol and an unmistakable sound. The iconic Italian brand just launched a new TV commercial in Italy, celebrating the debut of the high-performance 280-hp Ypsilon HF and the stylishly accessible Ypsilon HF Line—two bold steps into the future, powered by heritage and innovation.
SHERIDAN, WYOMING – June 17, 2025 – Lancia’s latest advertising campaign has taken center stage in Italy’s creative scene, winning four major accolades at the prestigious Mediastars Awards. The award-winning TV commercial, titled “New Lancia Ypsilon. A Masterpiece on the Move,” beautifully merges art and automotive elegance, resonating deeply with consumers who value style, culture, and innovation.
A celebration of Italian elegance and timeless beauty
SHERIDAN, WYOMING – June 17, 2025 – The iconic Presidential Lancia Flaminia took center stage once again as President Sergio Mattarella led the Festa della Repubblica parade in Rome, celebrating Italy’s national holiday in a tradition that blends historical pride with forward-looking innovation.
SHERIDAN, WYOMING – June 16, 2025 – Continental has announced that its tire plant in Sarreguemines, France, has been awarded the globally recognized ISCC Plus sustainability certification, highlighting a major milestone in the company's green transformation journey.
SHERIDAN, WYOMING – June 16, 2025 – Fans of vintage motoring and Italian road culture have something special to celebrate as Apollo Tyres has renewed its role as the official tire partner of the iconic 1000 Miglia rally through 2027, bringing its premium Vredestein brand into the spotlight for the event’s centenary.
SHERIDAN, WYOMING – June 16, 2025 – In a groundbreaking move toward sustainable mobility, Bridgestone is set to debut its newest generation of Enliten tires—featuring more than 65% recycled and renewable materials—at the 2025 Bridgestone World Solar Challenge (BWSC) in Australia.
SHERIDAN, WYOMING – June 16, 2025 – Motorsport fans and sustainability advocates have something exciting to celebrate: Michelin has revealed its next-generation Pilot Sport Endurance tire, specially engineered for the 2026 FIA World Endurance Championship and the iconic 24 Hours of Le Mans.
SHERIDAN, WYOMING – June 16, 2025 – A thrilling new chapter is about to begin for aspiring race car drivers as Pirelli has officially been confirmed as the exclusive tire supplier for all FIA-certified Formula Regional championships starting in 2026. With a focus on consistency, performance, and accessibility, this move is set to reshape the future of motorsport development worldwide.
A global step forward for young racers