SHERIDAN, WYOMING – October 15, 2025 – In cities where traffic jams, tight parking, and unpredictable weather are part of daily life, Xiaomi’s new Electric Scooter 5 Max is redefining how people move. Combining power, comfort, and smart safety, it’s designed not just to get you from A to B, but to make the journey itself part of the joy.
The First Foray and Early Challenges
This bold step into cruiser territory came at a time when V-twin motorcycles dominated U.S. highways, led by Harley-Davidson and echoed by Japanese and Italian rivals. But BMW had other ideas.
Designing a Cruiser, the BMW Way
A historic shift in American police motorcycles
A Stunning Glimpse into the Future of Performance
Held on the stunning grounds of Ragley Hall from June 27 to 29, Europe’s largest adventure motorcycling event will feature a dedicated Dunlop exhibition stand, an upgraded on-site tire fitting service, and the popular Dunlop Test Ride Loop—giving festivalgoers more ways than ever to explore,
SHERIDAN, WYOMING – May 24, 2025 – At the illustrious Concorso d'Eleganza Villa d'Este by the serene shores of Lake Como, BMW Motorrad has turned heads with the unveiling of its electrifying new prototype: the BMW Motorrad Concept RR. Offering an exclusive preview of the future of BMW’s RR superbike series, this concept is a dream come true for motorcycle enthusiasts craving the thrill of motorsport-inspired engineering on everyday roads.
A First Glimpse into Tomorrow’s Superbike
SHERIDAN, WYOMING – May 24, 2025 – At the prestigious Concorso d'Eleganza Villa d'Este, BMW Motorrad has set the motorcycle world abuzz with the reveal of its latest innovation: the BMW Motorrad Concept RR. Designed to ignite passion in both everyday riders and hardcore track enthusiasts, this concept superbike is a thrilling preview of what’s to come for the next generation of BMW RR models.
Racing DNA Meets Everyday Performance
SHERIDAN, WYOMING – April 29, 2025 – Motorcycle enthusiasts, get ready to meet your new dream machine. BMW Motorrad USA has officially unveiled the 2026 BMW R 1300 RS—a high-performance sport touring motorcycle designed for riders who crave speed, comfort, and cutting-edge technology, all in one sleek package.
This dynamic new model isn’t just faster—it’s smarter, safer, and more customizable than ever before. With a top speed of 152 mph and an all-new 145 hp, 1,300 cc boxer engine, the R 1300 RS is the most powerful sport tourer in BMW’s iconic boxer lineup.
SHERIDAN, WYOMING – April 29, 2025 – BMW Motorrad USA has officially unveiled the eagerly awaited 2026 BMW R 1300 RT, and it’s nothing short of a game-changer for motorcycle touring enthusiasts. With a bold redesign, enhanced comfort, and cutting-edge technology, the new R 1300 RT offers riders a perfect blend of performance, luxury, and usability—making every journey more exciting and enjoyable.
Engineered for Effortless Power and Precision