Motorcycles & Scooters

SHERIDAN, WYOMING – January 9, 2025 – SHERIDAN, WYOMING – Jan. 09, 2025 – Suzuki has announced exciting updates for the V-Strom 800 adventure touring motorcycle for the 2025 model year. The versatile bike receives Euro 5+ compliance and a refreshed color palette, making it an even more appealing choice for riders seeking thrilling adventures and comfortable long-distance journeys.

Powerful and Characterful Engine

At the heart of the V-Strom 800 beats a potent 776cc parallel-twin engine, renowned for its distinctive character and broad, usable powerband. The 270-degree firing order delivers a unique feel and exciting sound reminiscent of a V-twin, while Suzuki's Cross Balancer technology minimizes vibrations for a smooth and refined riding experience. With 84 horsepower peaking at 8,500 rpm and 78 Nm of torque available at 6,800 rpm, the V-Strom 800 offers exhilarating performance across the rev range.

SHERIDAN, WYOMING – January 9, 2025 –

SHERIDAN, WYOMING – December 6, 2024 – SHERIDAN, WYOMING – Dec. 6, 2024 – Triumph Motorcycles is set to unleash the updated Tiger Sport 660 in January 2025, boasting a suite of new rider-focused technology designed to elevate the riding experience. Building on the success of the award-winning middleweight adventure sport bike, the 2025 model promises even greater versatility and performance.

Enhanced Technology for an Elevated Ride

SHERIDAN, WYOMING – December 6, 2024 – SHERIDAN, WYOMING – Dec. 6, 2024 – Triumph Motorcycles, the iconic British motorcycle manufacturer, has announced its thrilling entry into the virtual world of Call of Duty®: Warzone™. Gamers can now experience the adrenaline-pumping action of riding a Triumph TF 250-X motorcycle in the new Resurgence map, Area 99, as part of Season 01.

Triumph TF 250-X Takes Center Stage

The Call of Duty®: Warzone™ Area 99 Gameplay Trailer showcases the TF 250-X in all its glory, allowing players to navigate the challenging terrain of Area 99 with speed and agility. This dynamic in-game motorcycle offers players the opportunity to perform thrilling jumps, execute skillful skids, and engage in high-octane pursuits across the map.

SHERIDAN, WYOMING – December 6, 2024 – SHERIDAN, WYOMING – Dec. 6, 2024 – Moto2™ World Champion Ai Ogura has been crowned the winner of the 2024 Triumph Triple Trophy, marking a historic moment in the competition's history. Ogura is the first rider to secure the coveted trophy based on fan votes, solidifying his status as a fan favorite and showcasing his exceptional skills on the track.

A New Era for the Triumph Triple Trophy

The Triumph Triple Trophy, running alongside the Moto2™ World Championship, recognizes riders who demonstrate outstanding performance, strength, skill, and resilience throughout the season. This year, the competition introduced a new element: fan voting. After each race, a shortlist of three riders was posted on MotoGP™ Instagram stories, allowing fans to cast their votes and contribute to the final outcome.

SHERIDAN, WYOMING – December 6, 2024 – SHERIDAN, WYOMING – Dec. 6, 2024 – Triumph Motorcycles is inviting Speed Triple owners to join them in celebrating the 30th anniversary of the iconic motorcycle. The all-day event will take place on Saturday, November 30th, 2024, at the Triumph Factory Visitor Experience in Hinckley, UK.

Celebrate Three Decades of the "Original Hooligan"

This special event will bring together Speed Triple enthusiasts from across the UK to commemorate the legacy of this groundbreaking motorcycle. Attendees can expect a showcase of customized and accessorized Speed Triples from the past three decades, highlighting the evolution of this legendary machine.

Calling All Speed Triple Owners

SHERIDAN, WYOMING – December 6, 2024 – SHERIDAN, WYOMING – Dec. 6, 2024 – Triumph Motorcycles is set to ignite the spirits of motorcycle enthusiasts and daredevil fans alike with the launch of two new limited-edition Rocket 3 motorcycles, paying homage to the legendary Evel Knievel. Limited to just 500 units worldwide (250 of each model), these exclusive machines celebrate the enduring partnership between Triumph and the iconic stuntman.

A Tribute to a Daredevil Icon

The Rocket 3 R and GT Evel Knievel Limited Editions capture the essence of Knievel's fearless spirit and his historic connection with Triumph motorcycles. "Evel Knievel performed many stunts on Triumph motorcycles during the 60’s, but his jump at Caesar’s Palace on a T120 TT, was the moment he created a legend that has inspired generations of fans," says Paul Stroud, Triumph Motorcycles’ Chief Commercial Officer.

SHERIDAN, WYOMING – December 6, 2024 – SHERIDAN, WYOMING – Dec. 6, 2024 – Triumph Motorcycles, the iconic British motorcycle manufacturer, has announced its exciting return to the United Arab Emirates market through a new partnership with Galadari Brothers. This strategic alliance promises to bring Triumph's renowned range of motorcycles and exceptional customer experience to motorbike enthusiasts across the UAE.

A Powerful Partnership

Effective October 25th, 2024, Galadari Brothers has been appointed as the exclusive distributor for Triumph Motorcycles in the UAE. This collaboration will see Galadari manage the importation, sale, service, and distribution of Triumph motorcycles and products, ensuring a seamless experience for customers.

SHERIDAN, WYOMING – December 6, 2024 – SHERIDAN, WYOMING – Dec. 6, 2024 – Triumph Motorcycles has joined forces with renowned helmet manufacturer Arai to launch a new line of co-branded helmets, offering riders a perfect blend of style, safety, and comfort. This collaboration brings together two industry leaders with a shared commitment to engineering excellence and a passion for delivering top-tier riding experiences.

A Partnership Built on Shared Values

"Arai and Triumph both share a passion for excellence, and we hope to develop this range further in the future," says Paul Stroud, Triumph Motorcycles Chief Operating Officer. "This gives Triumph customers the opportunity to ride with a Triumph-branded lid that is stylish, robust and technologically advanced. It is a fantastic addition to our range of Triumph clothing.”

SHERIDAN, WYOMING – November 29, 2024 – SHERIDAN, WYOMING – November 29, 2024 - BMW Motorrad is adding a thrilling new chapter to its Heritage range with the introduction of the 2025 R 12 S. This exclusive motorcycle pays homage to the iconic R 90 S, a legendary machine that redefined performance and style in the 1970s.

A Legacy of Performance and Style

The R 90 S, launched in 1973, was a groundbreaking motorcycle for BMW. With its 67 hp engine, a top speed of 124 mph, and innovative features like double disc front brakes and a handlebar fairing designed for aerodynamics, the R 90 S set a new standard for performance and design.

The R 90 S also achieved legendary status on the racetrack, securing victories in prestigious events like the Isle of Man TT and the Daytona 200. "It did not take long for the image of the R 90 S to also benefit from racing successes," the press release notes.