SHERIDAN, WYOMING – Mar. 6, 2025 – Volkswagen has officially unveiled the ID. EVERY1, a groundbreaking concept car designed to bring affordable electric mobility to the masses. As part of its ambitious future strategy, the German automaker aims to launch this entry-level electric vehicle in 2027 with a price point of approximately 20,000 euros. This new model is a vital component of Volkswagen’s Electric Urban Car Family and marks a significant step towards sustainable, accessible transportation for all.
A Bold Step in Volkswagen’s Electric Journey
Since the era of the Beetle, Volkswagen has been synonymous with affordable, high-quality mobility. The introduction of the ID. EVERY1 concept car demonstrates the company’s commitment to continuing this legacy in the electric age. The vehicle, designed exclusively for the European market, is set to provide smart, flexible, and cost-effective mobility solutions for both private and commercial customers.
Thomas Schäfer, CEO of Volkswagen Passenger Cars, emphasized the company’s dedication to variety and accessibility, stating, "The ID. EVERY1 is the last piece of the puzzle on our journey to having the widest model selection in the volume segment. We will then offer every customer the right car with the right drive system – including affordable entry-level all-electric mobility."
Innovative Design and Cutting-Edge Technology
The ID. EVERY1 features a modern, sporty design, complemented by a spacious and versatile interior. Andreas Mindt, Volkswagen’s Head of Design, highlighted the vehicle’s appeal, noting, "Our ambition was to create something bold yet accessible. The ID. EVERY1 has a self-assured appearance but remains likeable – thanks to details such as the dynamic front lights and the ‘smiling’ rear."
Beyond aesthetics, Volkswagen is focusing on technological advancements to enhance the driving experience. The ID. EVERY1 will be the first model within the Volkswagen Group to implement a powerful new software architecture, allowing for continuous updates and upgrades throughout its lifecycle. Kai Grünitz, a member of the Volkswagen Brand Board of Management responsible for Technical Development, stressed the customer-centric approach, stating, "The ID. EVERY1 shows that we are putting our customers, their wishes, interests, and preferences at the center of vehicle development more consistently than ever."
Performance and Efficiency with MEB Platform
The ID. EVERY1 is built on Volkswagen’s new modular electric drive platform (MEB) with front-wheel drive, ensuring optimal space utilization and efficiency. Equipped with a newly developed 70 kW (95 PS) electric motor, the vehicle can reach a top speed of 130 km/h and offers a minimum range of 250 kilometers. With a compact length of 3,880 mm, it fits seamlessly between the former up! (3,600 mm), the ID. 2all (4,050 mm), and the current Polo (4,074 mm). The ID. EVERY1 comfortably accommodates four passengers while offering a generous luggage capacity of 305 liters.
Volkswagen’s Future Plan: Nine New Models by 2027
The ID. EVERY1 is a crucial component of Volkswagen’s broader strategy, which includes the introduction of nine new models by 2027. These models will feature electric front-wheel drive and align with Volkswagen’s commitment to sustainable mobility. The company’s roadmap follows a three-phase approach:
- Advance: Strengthen competitiveness and expand the existing model range. Volkswagen will provide further insights into the Electric Urban Car Family in autumn 2025.
- Attack: Introduce nine new models by 2027, including the ID. 2all and the ID. EVERY1, priced at approximately 25,000 and 20,000 euros, respectively.
- Achieve: Establish Volkswagen as the leading high-volume manufacturer with the safest, most innovative, and best-selling electric vehicles by 2030.
Volkswagen’s commitment to sustainability and innovation is further reinforced by the "Future Volkswagen" agreement, which sets clear economic, employment, and technological leadership goals. With a clear vision and strategic planning, Volkswagen is poised to redefine electric mobility for millions of consumers worldwide.
As the ID. EVERY1 moves from concept to production, it represents not only a shift towards electrification but also Volkswagen’s unwavering commitment to providing high-quality, affordable mobility for all.
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