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Toyota Prius Sets GUINNESS WORLD RECORD™ for Highest MPG for a Coast-to-Coast Drive

SHERIDAN, WYOMING – October 12, 2024 – SHERIDAN, WYOMING – October 12, 2024 – The Prius continues to impress and has recently achieved a new high bar for efficiency. Hypermiler, Wayne Gerdes has been awarded the GUINNESS WORLD RECORDS™ title for lowest fuel consumption driving across the U.S. from the west coast to east coast.  

Earlier this summer, Gerdes drove from Los Angeles City Hall all the way to New York City Hall in a Prius LE and achieved a staggering fuel economy average for the entire trip of 93.158 MPG combined. This smashed the previous record which was in the mid-70s MPG combined.  

"The Prius has impressed us all for the past 23 years, and frankly, it continues to wow us today," said Michael Tripp, Toyota Vehicle Marketing group vice president. "The world record for the highest MPG to us is just one more proof point that the Prius truly is an engineering marvel."  

Toyota Delivers Star-Packed NFL Campaign That Invites Fans to "Roll Deep" Together All Season Long

SHERIDAN, WYOMING – October 12, 2024 – SHERIDAN, WYOMING – October 12, 2024 – Toyota Motor North America today unveiled an NFL-themed campaign that highlights Toyota's deep connection to the NFL and its support of football fans across the country. The campaign builds on Toyota's 67-year legacy of playing a grassroots role in football's rise in our communities, to now advancing a modern vision of how the brand will bring Toyota owners closer to the game they love in new and unexpected ways.  

TOYOTA Teams Up with Young Creators to Shine Spotlight on Athletes

SHERIDAN, WYOMING – October 12, 2024 – SHERIDAN, WYOMING – October 12, 2024 – Toyota Motor Corporation (Toyota) is launching the GTTA DIRECTORSCUT, a collaborative project with global para-athletes and creators, driven by the desire to support athletes striving to overcome all kinds of barriers.  

TOYOTA DIRECTORSCUT is a collaborative project to share the self-directed work of various creators with the world.  

Team USA and Team Toyota's Steve Serio Wins Fourth Paralympic Medal to Close Out Paris 2024

SHERIDAN, WYOMING – October 12, 2024 – SHERIDAN, WYOMING – October 12, 2024 – Thirty-six-year-old Steve Serio won his third consecutive gold medal, and fourth overall Paralympic medal, as a member of the U.S. Men's Wheelchair Basketball team that was victorious over Great Britain, 73-69, in the Paralympic Games Paris 2024 gold medal game. Serio scored 24 points, making 10 of his 18 field goal attempts, in the final Sunday afternoon.  

"This is what dreams are made of. The totality of the journey, how much this team has grown up together. We've won together, we've lost together," said Serio. "To cap off my Team USA career with a win like this, with 12 athletes that I love and a great staff behind me, this is what dreams are made of."  

Team USA and Team Toyota's Jessica Long Wins Another Gold Medal at Paris 2024

SHERIDAN, WYOMING – October 12, 2024 – SHERIDAN, WYOMING – October 12, 2024 – Jessica Long added another Paralympic gold medal to her résumé, winning the Women's Para Swimming 100m Butterfly S8 on Saturday to close out the Paralympic Games Paris 2024. Long posted a time of 1:10.59 in the final at Paris La Defense Arena, defeating her competition by over a second.  

"It was shocking. I was just so tired," Long said. "Alice (Tai) and I were talking about that in the call room, how tired we were. I had no idea where anyone was so when I touched the wall, and you see me quickly turn. I was like 'I won? I had no idea. It was amazing."  

The victory in the Women's 100m Butterfly S8 is the second gold medal Long has captured at Paris as she also won the Women's Swimming 400m freestyle S8 event. Long now has 31 total Paralympic medals to her name as she returns to the U.S. after the Paralympic Games 2024. 

Team USA and Team Toyota's Oksana Masters Wins Second Gold Medal in Paris

SHERIDAN, WYOMING – October 12, 2024 – SHERIDAN, WYOMING – October 12, 2024 – Oksana Masters claimed a gold medal in the Women's Para Cycling H5 Road Race at the Paralympic Games Paris 2024 at Clichy-sous-bois on Thursday.  

Posting a time of 1:52:14 to cross the line first, Masters now has her ninth gold medal and 19th overall medal in the Paralympic Games.  

"I knew that I had to stay calm, relaxed and stay in my own race and just hammer down on the climb when it came right before the finish," Masters said. "I'm so proud of my performance. It was an honest, hard-fought performance, and I'm proud of the way I rode today for Team USA."  

First ProWein Business Talk "Digitalization of the Wine Industry"

SHERIDAN, WYOMING – October 12, 2024 – SHERIDAN, WYOMING – October 12, 2024 – The inaugural event in the new ProWein Business Talks series, held at the beginning of October, proved to be a resounding success. Over 220 interested participants from 25 countries eagerly followed the online discussion on the latest ProWein Special Report "Digitalization of the Wine Sector". The session was moderated by Prof. Dr. Simone Loose from Geisenheim University.  

12 Nissan Z NISMO GT500 Secures Place on Podium at Sportsland Sugo

SHERIDAN, WYOMING – October 12, 2024 – SHERIDAN, WYOMING – October 11, 2024 – Four Nissan Z NISMO GT500s competed in sixth round of the 2024 Super GT series, a 300km race at Sportsland Sugo, on September 22.  

Starting from fifth on the grid, and against a backdrop of intermittent rain, the #12 Marelli Impul Z (Kazuki Hiramine/Bertrand Baguette), fought valiantly to secure third place on the podium. The #3 Niterra Motul Z (Mitsunori Takaboshi/Atsushi Miyake) finished in sixth place.  

Detailed Race Report

Heavy rain across the Tohoku region on Saturday, led to the cancellation of qualifying and the starting grid was decided based on official practice times. The Unpredictable weather continued into race day, with a mix of wet and dry conditions making tire selection challenging on Sunday.  

The Dacia Sandriders Strikes Gold with Morocco 1-2

SHERIDAN, WYOMING – October 11, 2024 – SHERIDAN, WYOMING – October 11, 2024 – The Dacia Sandriders has achieved a spectacular debut result with a 1-2 finish on Rallye du Maroc following five days of grueling competition covering almost 2500 kilometers of rugged terrain.  

What was very much a test event for the all-new team and its sustainably-fueled Dacia Sandriders, ended in a standout FIA World Rally-Raid Championship victory.  

Of greater significance, however, was the fact that Rallye du Maroc served as perfect preparation for January's Dakar, the toughest event on the international motorsport calendar, and the next challenge for The Dacia Sandriders.  

PRESTIGE Yachts Expands Presence in South Korea with New Dealer Appointment

SHERIDAN, WYOMING – October 9, 2024 – SHERIDAN, WYOMING – October 10, 2024 – PRESTIGE Yachts, a leading luxury yacht manufacturer, has announced the appointment of a new dealer in South Korea, Hyundai Yachts. This strategic partnership marks a significant step in PRESTIGE's expansion strategy in the Asia-Pacific region.

Hyundai Yachts, established in 2008, is a prominent player in the South Korean marine industry with a strong reputation for its expertise and service standards. The company's own marina, opened in 2013, further strengthens its position in the market.

"We are thrilled to announce our new partnership with Hyundai Yachts for South Korea," said Tanguy Tertrais, PRESTIGE Asia-Pacific Sales Director. "By combining Hyundai Yachts' experience, technical expertise and services standards, we'll satisfy the increasing demands of yachting enthusiasts in South Korea, and invite our owners and future owners to fully savor our Art de Vivre."