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ProWein 2025 Introduces New Hotel Booking Platform

SHERIDAN, WYOMING – October 16, 2024 – SHERIDAN, WYOMING – October 16, 2024 – ProWein, the world's leading international trade fair for wines and spirits, has announced the launch of a new hotel booking platform in partnership with Kuoni Tumlare Congress. The platform offers a wide range of accommodations near the fairgrounds at attractive prices, addressing the increasing cost pressures faced by exhibitors and visitors.  

ProWein, renowned for its international audience with exhibitors from over 60 countries and visitors from over 130 countries, recognizes the importance of affordable accommodations close to the event. The new platform provides a solution, offering a variety of hotel options at competitive rates, often significantly lower than standard daily rates.  

Toyota Names Fourteen Team Members to Participate in the 2024 Rebelle Rally

SHERIDAN, WYOMING – October 12, 2024 – SHERIDAN, WYOMING – October 12, 2024 – Toyota Motor North America (Toyota) today announced names of the 14 team members who will participate in the 2024 Rebelle Rally, the longest competitive off-road navigation rally in the United States exclusively for women.  

Through its expansion to seven teams, Toyota offers more opportunities to gain applied knowledge of how Toyota vehicles perform in recreational settings as well as developing their problem-solving, time management and communications skills which can benefit in their daily jobs. The expansion includes an entry in the X-Cross class for the first time with a RAV4.  

Toyota's Way Forward Fund Announces Grants, Sponsorships to Support Injury Recovery for Communities, Children and Their Families

SHERIDAN, WYOMING – October 12, 2024 – SHERIDAN, WYOMING – October 12, 2024 – Toyota Motor North America (TMNA) today announced its fourth round of funding awardees chosen by the Way Forward Fund. Aimed at strengthening access to care and injury recovery support for individuals and their families, the initial focus is on children with traumatic brain injuries (TBI).  
"At Toyota, we're committed to supporting children and families in the communities where we live and work," said Mylene Mayers, Social Innovation executive, Toyota. "By working with forward-thinking organizations, such as the group of grantees and sponsorships we're announcing today, the Way Forward Fund helps those impacted by pediatric TBI access the high-quality care they need."  

Toyota Prius Sets GUINNESS WORLD RECORD™ for Highest MPG for a Coast-to-Coast Drive

SHERIDAN, WYOMING – October 12, 2024 – SHERIDAN, WYOMING – October 12, 2024 – The Prius continues to impress and has recently achieved a new high bar for efficiency. Hypermiler, Wayne Gerdes has been awarded the GUINNESS WORLD RECORDS™ title for lowest fuel consumption driving across the U.S. from the west coast to east coast.  

Earlier this summer, Gerdes drove from Los Angeles City Hall all the way to New York City Hall in a Prius LE and achieved a staggering fuel economy average for the entire trip of 93.158 MPG combined. This smashed the previous record which was in the mid-70s MPG combined.  

"The Prius has impressed us all for the past 23 years, and frankly, it continues to wow us today," said Michael Tripp, Toyota Vehicle Marketing group vice president. "The world record for the highest MPG to us is just one more proof point that the Prius truly is an engineering marvel."  

Toyota Delivers Star-Packed NFL Campaign That Invites Fans to "Roll Deep" Together All Season Long

SHERIDAN, WYOMING – October 12, 2024 – SHERIDAN, WYOMING – October 12, 2024 – Toyota Motor North America today unveiled an NFL-themed campaign that highlights Toyota's deep connection to the NFL and its support of football fans across the country. The campaign builds on Toyota's 67-year legacy of playing a grassroots role in football's rise in our communities, to now advancing a modern vision of how the brand will bring Toyota owners closer to the game they love in new and unexpected ways.  

TOYOTA Teams Up with Young Creators to Shine Spotlight on Athletes

SHERIDAN, WYOMING – October 12, 2024 – SHERIDAN, WYOMING – October 12, 2024 – Toyota Motor Corporation (Toyota) is launching the GTTA DIRECTORSCUT, a collaborative project with global para-athletes and creators, driven by the desire to support athletes striving to overcome all kinds of barriers.  

TOYOTA DIRECTORSCUT is a collaborative project to share the self-directed work of various creators with the world.  

Team USA and Team Toyota's Steve Serio Wins Fourth Paralympic Medal to Close Out Paris 2024

SHERIDAN, WYOMING – October 12, 2024 – SHERIDAN, WYOMING – October 12, 2024 – Thirty-six-year-old Steve Serio won his third consecutive gold medal, and fourth overall Paralympic medal, as a member of the U.S. Men's Wheelchair Basketball team that was victorious over Great Britain, 73-69, in the Paralympic Games Paris 2024 gold medal game. Serio scored 24 points, making 10 of his 18 field goal attempts, in the final Sunday afternoon.  

"This is what dreams are made of. The totality of the journey, how much this team has grown up together. We've won together, we've lost together," said Serio. "To cap off my Team USA career with a win like this, with 12 athletes that I love and a great staff behind me, this is what dreams are made of."  

Team USA and Team Toyota's Jessica Long Wins Another Gold Medal at Paris 2024

SHERIDAN, WYOMING – October 12, 2024 – SHERIDAN, WYOMING – October 12, 2024 – Jessica Long added another Paralympic gold medal to her résumé, winning the Women's Para Swimming 100m Butterfly S8 on Saturday to close out the Paralympic Games Paris 2024. Long posted a time of 1:10.59 in the final at Paris La Defense Arena, defeating her competition by over a second.  

"It was shocking. I was just so tired," Long said. "Alice (Tai) and I were talking about that in the call room, how tired we were. I had no idea where anyone was so when I touched the wall, and you see me quickly turn. I was like 'I won? I had no idea. It was amazing."  

The victory in the Women's 100m Butterfly S8 is the second gold medal Long has captured at Paris as she also won the Women's Swimming 400m freestyle S8 event. Long now has 31 total Paralympic medals to her name as she returns to the U.S. after the Paralympic Games 2024. 

Team USA and Team Toyota's Oksana Masters Wins Second Gold Medal in Paris

SHERIDAN, WYOMING – October 12, 2024 – SHERIDAN, WYOMING – October 12, 2024 – Oksana Masters claimed a gold medal in the Women's Para Cycling H5 Road Race at the Paralympic Games Paris 2024 at Clichy-sous-bois on Thursday.  

Posting a time of 1:52:14 to cross the line first, Masters now has her ninth gold medal and 19th overall medal in the Paralympic Games.  

"I knew that I had to stay calm, relaxed and stay in my own race and just hammer down on the climb when it came right before the finish," Masters said. "I'm so proud of my performance. It was an honest, hard-fought performance, and I'm proud of the way I rode today for Team USA."  

First ProWein Business Talk "Digitalization of the Wine Industry"

SHERIDAN, WYOMING – October 12, 2024 – SHERIDAN, WYOMING – October 12, 2024 – The inaugural event in the new ProWein Business Talks series, held at the beginning of October, proved to be a resounding success. Over 220 interested participants from 25 countries eagerly followed the online discussion on the latest ProWein Special Report "Digitalization of the Wine Sector". The session was moderated by Prof. Dr. Simone Loose from Geisenheim University.